Effective as of 16.12.2020.
GENERAL TERMS AND SCOPE OF APPLICATION
This Privacy Policy endeavors to describe our commitment to protection of data privacy and manner of treatment of the personal information that we receive from visitors of the website www.firefly.rs (herein: Website). You hereby acknowledge that our Privacy Policy is part of our Terms of Use which regulates your use of any online service location that posts a link to the Terms of Use, including our Website and all features, content, and other services that we own, control and make available to you that mention or identify Terms of Use (all collectively herein referred as: the Service).
This Privacy Policy along with our Terms of Use set forth a legally binding agreement between you and FIREFLY PRODUCTIONS DOO (herein: FIREFLY). By agreeing to use the Service, you are agreeing to Terms of Use and all applicable laws and regulations, and you therefore provide consent to our collection, use, and disclosure of your information as described in this Privacy Policy.
PERSONAL INFORMATION
- What is Personal Information
Personal Information is information that can be used to identify you by itself or when it is combined with other information, such as the first and last name, postal address, payment information, e-mail address, credit or debit card number, security code and expiration date.
- Collection of Personal Information
Generally, you may view the Website without disclosing personal information. However, if FIREFLY receives your registration, e-mail news distribution request, and inquiries sent to us, you may be required to provide personal information.
The Website may collect technical information (e.g. the content viewed within the Website, or which website you have referred to access the Website). However, the main purpose of such information collection is to improve the usability of the Website and information shall not be collected in manner in which you may be identified, nor shall you be identified during the process of information collection and analysis thereby.
- Purpose of Collection and Use of Personal Information
The purpose of collection and use of your personal information is clearly indicated in this Privacy Policy, except in cases where the purpose of use is self-evident to you. The use of personal information provided by you shall be limited to the purpose of use clearly indicated to you in advance. However, FIREFLY reserves the right to undertake additional processing of the personal information to the extent permitted or required by relevant laws and regulations, or in order to provide a support for any legal or criminal investigation if required by applicable laws and regulations as indicated hereunder.
FIREFLY may process your personal information based on your consent if necessary for the purposes of our legitimate interests, including for responding to your inquiries and to customize and improve our Website and Services in accordance with your preferences. Personal information is only collected if you provide us with this information, e.g. in order to register for personalized services, and only processed and used for the provision of these personalized services, or in order to process your inquiries.
In connection with the personalized Services FIREFLY may process and use your information for advertising and market research purposes or for personalized provision of Services if you have provided us with your consent. You may withdraw your consent at any time with effect for the future.
DATA SHARING AND DISCLOSURE
FIREFLY hereby acknowledges not to disclose or supply, share, provide or otherwise distribute your personal information to third parties except as set forth in this Privacy Policy. FIREFLY shares personal information when:
- your consent has been provided in advance;
- it is necessary to provide you with our services;
- your personal information disclosure is required by applicable laws and regulations;
- disclosure is otherwise required in order to provide support of any criminal or other legal investigation or proceedings conducted by respective authorities; or
- there is an immediate need for disclosure to protect human life or human rights.
- International Data Transfer
FIREFLY may transfer/store collected personal information to/in other countries which may have different privacy or data protection laws than the country in which the information was provided. In such case, FIREFLY will take appropriate measures to protect your personal information.
DATA SECURITY
FIREFLY takes reasonable technical and organizational security measures in order to protect your personal information from being misused and to prevent the loss of your information. All personal information provided by you will be transferred in encrypted form in order to prevent misuse of the information by any third party. Nevertheless, transmission via the internet is not completely secure and therefore FIREFLY cannot guarantee the security of your information collected through our Website.
To the extent provided under applicable law, you have the right to request the access and/or correction or deletion of personal information or restriction of processing concerning you or to object thereto. You may have the right to file a complaint before a competent supervisory authority in accordance with the applicable laws if you consider that the processing of personal data relating to you infringes the applicable laws.
USE OF COOKIES AND WEB-TOOLS
Cookies are text files that are sent by a web server to the user’s browser in order to store information on the user’s devices via the browser or Apps that is being used, (e.g. the user’s current IP address and information about the user). The next time the web server is accessed, the applicable information regarding the user is transmitted from the Cookie file. There may be a session ID cookie or tracking cookie. Session cookies make it easier for you to navigate the Service and expire when you close your browser. Tracking cookies help in understanding how you use the Service and remain longer. Some of the web tools that track you include Google Analytics, Google Tracking Cookies and Google Maps. Cookies allow Google Maps to remember which browser you are using and what preferences you have set when you view maps.
FIREFLY may also use other third-party cookies to track the effectiveness of the Website and to advertise the Services. However, you may deactivate the use of cookies via your browser settings at your sole discretion in any given time. In such case you may not be able to use functions offered by the Website to the full extent.
EXTERNAL LINKS/OTHER WEBSITE(S)
The Website may contain links to other websites. Therefore, FIREFLY shall not be responsible, nor in any such case liable for the privacy practices, undertakings and/or privacy policy of any other websites. Furthermore, FIREFLY hereby encourages users to read and get acquainted with the privacy policy of any other website collecting personal information. Privacy policy set forth herein will apply only to information collected by the Website.
CHILDREN’S PERSONAL INFORMATION
FIREFLY does not knowingly collect or solicit personal information from children defined under relevant law. FIREFLY hereby encourages parents and/or guardians to undertake an active role with reference to their children’s online activities and interests.
CHANGES TO THE PRIVACY POLICY AND APPLICATION
FIREFLY reserves the right to, at its sole discretion, change, amend, and/or update this Privacy Policy in accordance with the relevant laws and regulations. In such case, FIREFLY will post the revised Privacy Policy on the Website and make it available to users thereon.
FIREFLY hereby encourages users to review the Privacy Policy for any changes, since continuation of use of the Website after any posted revision thereon, indicates provided consent to FIREFLY for use of your information in accordance with the changed, amended, and/or updated Privacy Policy.
CONTACT FIREFLY
If you have any questions, inquiries and/or comments regarding this Privacy Policy, please send an e-mail to FIREFLY on the address: [email protected].